In Leading the Learning Revolution I highlight the “Massive” model as one of the (rapidly) emerging business models in the market for lifelong learning. I also emphasize “minimum viable product” (MVP), a concept popularized by Eric Ries, who builds upon the work of Steven Blank. I was thrilled, therefore, to see that Blank has teamed […]
New Book on Lifelong Learning – E-Version Free This Week
I’ve been doing a lot of writing this spring. A few weeks ago I turned in a manuscript to AMACOM for Leading the Learning Revolution: An Expert’s Guide to Capitalizing on the Exploding Market for Lifelong Learning. It will be a while before that one comes out, so in the meantime I am releasing 10 […]
She socked me with a lime
I was hanging out at Johnny’s, one of the local gathering places in my home of Carrboro, NC, on Saturday when I noticed that the woman working at one of the farmers’ market booth behind me was trying get my attention. “Do you want to buy some beef?” she was asking. Now, typically when I […]
Cognitive Surplus in the Shallows of the iPad
Two books that I consider must-reads for anyone concerned about the social and economic impact of new technologies are The Shallows: What the Internet is Doing to Our Brains, by Nicholas Carr, and Cognitive Surplus: Creativity and Generosity in a Connected Age, by Clay Shirky. I read both, I should add, as eBooks downloaded to […]
Good Health Care Nonprofit Use of Web Video
I find myself preaching the power of video more and more whenever I speak. Given that video is now so easy to create and distribute, that it can be such a powerful way to educate prospects and customers, and that YouTube is now the second largest search engine, leaving video out of your marketing mix […]
Facebook (Finally!) Addresses Page Ownership Issue, But…
Many thanks to Deirdre Reid for noting in the comments to Want to transfer ownership of your Facebook page? Good luck! that Facebook has finally made it possible for an administrator to delete the original owner of a Page. (This news via All Facebook.) It seems like a small thing, but people leave organizations all […]