Beyond Credits: Finding Hidden Demand in a Commoditized Education Market
If you work in a field like medicine, law, or accounting, the basic unit of continuing education is a commodity. […]
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Awareness and Conversion: Diagnose the Real Marketing Problem in Your Learning Business
In our annual learning business landscape survey at Leading Learning, “limited marketing resources” shows up as a top challenge, and
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What’s Broken with Association Education Revenue?
In our 2025 survey of the learning business landscape, association respondents ranked “increasing revenue” as #1 for both their primary
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New Book on Lifelong Learning – E-Version Free This Week
I’ve been doing a lot of writing this spring. A few weeks ago I turned in a manuscript to AMACOM
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Reviving the Shift Age
The following is an older post that got lost a while back when the servers at my hosting company crashed.
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Association Learning Management System Report Published
I talk a fair amount about creating and marketing digital products here on Hedgehog & Fox. I don’t do this