As I noted in an earlier post that has attracted a lot of traffic, it is currently impossible for an individual or business to transfer ownership of a fan page on Facebook. This is just one of the ways in which I find Facebook frustrating for businesses. There are enough others to turn me off […]
Social Media
6 Online Community Platforms Reviewed in Free Report
SocialFish has recently released its much-anticipated white paper Six Online Community Vendors for Associations: An Analysis. I’m in the midst of a very busy couple of weeks, so have not had the chance to fully digest it yet, but it looks like the usual great work from Maddie Grant and Lindy Dreyer. In it, Maddie […]
How Do You Measure Social Media ROI?
It’s the $64,000 question these days (for those who remember media back in the days before it got social): How do you know that all those bucks you plow into blogs, and Twitter, and Facebook are doing anything for you? And for that matter, how clear are you about how much you are actually spending […]
Want to transfer ownership of your Facebook fan page? Good luck.
Like many people (based on quite a bit of searching), I am becoming increasingly frustrated with Facebook. For the past few days, what has really gotten to me is the way that Facebook pages work. Here’s the rundown: It is possible to create a “fan” page in Facebook that enables you to promote an individual […]
Do This Today
I speak quite a bit on social media and marketing, with an emphasis on simple, practical steps that organizations can take to benefit from the social Web. Like many who speak and write on this topic, I emphasize “listening” first – tapping into the conversations already out there on the Web that might be relevant […]
Twitter 101 Workshop in Your Browser
I wrote about Twitter in one of my recent newsletters and have also lobbied to try out using a hashtag (#asaepd) as part of the ASAE Professional Development Council lunch that will take place later today. So, when I saw the excellent Slideshare presentation on Twitter that Jane Hart recently put together, it seemed like […]