During my Saturday morning surf I came across a post from David Meerman Scott that jibes nicely with my previous post “Social Media – You’re Soaking in It.”
Meerman Scott hears again and again from his clients that their customers just aren’t online (and, of course, aren’t using social media). He thinks he may have finally found a business where that is true – camel markets in the Middle East. Of course, as Meerman Scott puts it, “…if you’re not selling camels in Riyadh, then you need to stop making excuses and implement ways to reach your buyers directly with great online content.”
Check out his post for on-site video from the camel market.
JTC
P.S. By the way, if you have never read Meerman Scott’s eBooks, I highly recommend them. Naturally, I also recommend subscribing to Hedgehog & Fox.