As part of my follow up to the 2008 Association Sector E-learning Survey, I’ve been interviewing representatives from a wide range of associations. One of the questions I ask is where they find guidance, support, and ideas for their e-learning efforts. A number have referenced the eLlearning Guild, which I belong to and agree is […]
e-learning
Do you service a learning model?
I wrote a post over on Mission to Learn this week about four models for learning outside of the traditional degree path. It occurred to me afterward that there is an organizational corollary to this post. Namely, organizations might better engage, serve, and generate more business with their stakeholders by actively supporting these learning models. […]
Open Education, Open Accreditation
One of the comments I got in the evaluations from an open education session I did at this year’s ASAE annual meeting was that it would have been good to have an example from the association world. No doubt I had already put this person to sleep when I got to the slide with the […]
3 Tips for Selling More E-learning (Part 3 of 3)
(Note: You can also download a slightly modified PDF version of 3 Tips for Selling More E-learning.) In the previous installment of this three-part series on selling more e-learning I focused on large, “bulk” sales of courses to organizations. Look for more here on Hedgehog & Fox in the future on boosting direct selling skills […]
3 Tips for Selling More E-learning (Part 2 of 3)
(Note: You can also download a slightly modified PDF version of 3 Tips for Selling More E-learning.) In my previous post in this series I talked about the importance of validation as a driver for e-learning sales. Validation usually takes the form of offering credit, and if a large segment of your potential market needs […]
3 Tips for Selling More E-learning (Part 1 of 3)
I’ve worked for and run companies that sell online learning, and over the years I have helped numerous associations and other organizations to develop and distribute e-learning. In many cases, in spite of these organizations having created high quality content that aligned to the needs of their markets, actual sales of the products did not […]