In working on the Association E-learning 2009: State of the Sector report, one of the resources I turned to was the excellent Association Social Technologies report issued by Principled Innovation in January. If you aren’t already familiar with this report, here’s the quick rundown. The report team, which included Principled Innovation founder Jeff De Cagna […]
associations
Do You Have An E-learning Strategy?
In a survey I conducted late last year on e-learning in the association sector, 61.1 percent out of 488 respondents indicated that their organization is currently using e-learning. An additional 26.2% indicated they plan to start using e-learning within the coming 6 to 12 months. So, nearly 90% of these organizations intend to be offering […]
Tag + Agora = Tagoras
I’ve quietly launched a new company today, and I’m calling it Tagoras. Quiet, of course, is a relative term in a flat, connected, Web-driven world. Mainly I mean that I am not cranking up a big press effort, or sending out blast e-mails, or hosting a launch party with cake and champagne. Rather, I’m using […]
Radiohead Free Association, Part II
I noticed last week on Mashable that the “final numbers” are in for Radiohead’s 2007 experiment, in which the band let people decide for themselves how much to pay for a digital download of it latest album, In Rainbows. In general, the view seems to be that the experiment was a big success with one […]
3 Tips for Selling More E-learning (Part 3 of 3)
(Note: You can also download a slightly modified PDF version of 3 Tips for Selling More E-learning.) In the previous installment of this three-part series on selling more e-learning I focused on large, “bulk” sales of courses to organizations. Look for more here on Hedgehog & Fox in the future on boosting direct selling skills […]
3 Tips for Selling More E-learning (Part 2 of 3)
(Note: You can also download a slightly modified PDF version of 3 Tips for Selling More E-learning.) In my previous post in this series I talked about the importance of validation as a driver for e-learning sales. Validation usually takes the form of offering credit, and if a large segment of your potential market needs […]