Free eMarketing Textbook

I love it when my interest in open education intersects with my interest in Internet marketing. If you are hoping to master the essentials of marketing online, check out the free PDF of Quirk’s eMarketing textbook. You can download the whole thing, or just pick and choose from specific topics like:

• E-mail Marketing
• Online Advertising
• Search Marketing
• Affiliate Marketing
• Search Engine Optimization
• Social Media Marketing
• Viral Marketing
• Pay Per Click
• Web PR
• Online Copywriting
• Analytics

They appear to really have the bases covered. Thanks to Open Education News for pointing this one out.

JTC

P.S. - If you need help with your online marketing efforts, contact me.

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Tagged as: copywriting, internet marketing, search